The Hair Behind 'The Moment': Bumble and bumble Goes to the Movies

Every so often the professional hair world and pop culture meet in a way worth mentioning at the basin. This is one: Bumble and bumble is the haircare partner behind The Moment, the A24 mockumentary-style film that follows Charli XCX as she gears up for her first arena tour — as reported by Cosmetics Business.

The film’s principal hairstylist, Matt Benns, built the looks with Bumble and bumble — the latest chapter in a long creative relationship between Benns, the brand and Charli’s most talked-about hair. When a studio like A24 needs hair that can carry a film, and a stylist of that caliber gets to choose what’s on the trolley, the choice says something about the range.

Why we’re telling you this

Because the trolley in question looks a lot like our back bar. Canterbury & Co. is the Fort Myers area’s Bb.Exclusive salon — the full Bumble and bumble range on our shelves, and the whole team trained across it, from Sumotech to Hairdresser’s Invisible Oil. The products building arena-tour hair on screen are the same ones we reach for on an ordinary Tuesday at Gulf Coast Town Center.

That’s the quiet point of working with a professional brand: the range is deep enough for an editorial hairstylist to build a film with, and practical enough to keep a real person’s Tuesday hair honest through Florida humidity.

Bring us the look

If the film sends you down a hair-inspiration rabbit hole — or anything else does — screenshots are welcome here. Part of a good consultation is translating a look built for a stage or a screen into one that suits your hair, your maintenance appetite and your actual life. That’s a conversation we’re always glad to have.

Book a visit — and if you just want to try what the professionals use, the shelf is here and the team knows it inside out.